Maldives is currently exhibiting at the World Travel Market (WTM) held in London, the United Kingdom from 5th – 7th November 2018. This year, 169 delegates from 65 companies from across the Maldives tourism sector including Resorts, Hotels, Guest Houses, Travel Agencies, Associations, and Airline Operators are representing the Maldives at the fair. The Maldives contingent is led by H.E. Ahmed Shiaan, Ambassador of Maldives to UK, Belgium & EU.
The main activities at Maldives stand include business meetings for industry professionals to conduct business deals. This is a significant platform to create personal and business opportunities, providing customers with quality contacts and content. Moreover, to gain coverage, press distribution will be conducted providing information about the big events and success stories of Maldives. Visitors can experience the Maldives in virtual reality while the lucky winner gets to holiday and witness the wonders of the country. Holiday package for the winner is sponsored by one of the co-Exhibitors of the Maldives, MO Hotels & Resorts. To maximize the opportunity WTM offers to socialize and experience the unique vibe of destinations, local traditional attire will be showcased to the visitors along with Maldivian culinary delights.
The Maldives is being represented at a 345 Square meter double story stand designed in an attractive contemporary style showing images of the beauty of the country. This year’s stand has been enhanced to accommodate the increasing number of industry partners participating at the fair year on year implying the significance of the fair to the partners which is a positive indication. Co-exhibitors are given the opportunity to advertise the authentic character of each destination at the allocated tables.
To maximize the presence of destination Maldives at WTM, Prince Regent DlR walkway screens are used by MMPRC to portray the beauty of Maldives in the form of images and videos. This is believed to be very effective as the DLR walkway screens are displayed at a very prominent location (at the main entrance of WTM). To enhance promoting the Maldives even further, lanyards with Maldives branding will be distributed at the fair.